Choose Heartbeat if
- You want the platform to run the follow ups for you. Heartbeat names welcome, reminder, access and upsell workflows, and MemberPad automates a few fixed things, an email sequence for new paying members, event reminders and lesson release notices, with no workflow builder.
2 - You want members talking to each other from day one. Direct and group messaging is built in with nothing to unlock, where starting a conversation here needs the sender on a paid tier.
2 - You want live video without a paid tier standing in front of it. Heartbeat runs live video events and workshops, and MemberPad refuses live entirely until a community has at least one paid tier.
2 - You are earning well and you want the percentage down. At $849 a month the Scale plan takes 1.25%, which beats a flat 9% comfortably once you are past roughly eleven thousand a month.
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